FAQs - Info You Can Use

What do I have to do to set up Analytics?

We can take care of setting this up for you or you can set up the analytics and give as access as an administrator. We’ll work according to your preference!

What if I already have Google Analytics or other tracking software programs?

Great – you already understand the value this information provides. You’ll likely find that there is a significant time investment and expertise you’ll need to take full advantage of this information.

That’s where we come in: we’ll customize the results to uncover your strengths and weaknesses and conceptualize new ways to use the data to acquire new customers. Then your company is on the right track for growth!

What is a conversion rate?

Let's say a new customer is worth $2,000

If you have 100 unique visitors to your landing page and convert 1 to a new customer your conversion rate is 1% and revenue is $2,000.

If you can increase your conversion rate to 2%, the same 100 unique visitors will turn into 2 new customers and your revenue doubles to $4,000 -- at no increased marketing cost whatsoever!

If you can increase your conversion rate to 5%, the same 100 will turn into 5 new customers putting $10,000 in your pocket -- at no extra cost.

Want to get started? Email us your reports for evaluation.